Video Coming Soon
MODULE 4
LESSON 4.2
The 5 Phases of Socratic Sales
Awareness → Consideration → Decision → Retention → Advocacy
The Question Funnel
1. Awareness
"Can I show you...?"
Permission to introduce your solution
2. Consideration
"Can I audit...?"
Permission to demonstrate value
3. Decision
"Can I prove...?"
Permission to provide evidence
4. Retention
"Can I send you...?"
Permission to maintain relationship
5. Advocacy
"Can I feature you...?"
Permission to leverage their success
Level 1 Complete!
You've now learned the complete foundation: {!?$i} + Human Motivation + Emotion/Logic + Auditing + Feeling Wheel + Socratic Sales.
Exercise
Your Assignment:
Write 3 questions for each of the 5 phases for your business. Create your complete Socratic Sales script.
Graduation Requirements
- ✓ Pass the Framework Quiz
- ✓ Submit one successful project case study